THE EQUERRY BRIEF
Where Equestrian Culture Meets Industry Insight*
The EQuerry Brief explores the ideas, innovations and business forces that influence equestrian sport and the wider horse industry. From branding and communication to industry shifts and emerging technologies, these insights connect equestrian culture with the broader landscape of sport, commerce and future thinking.
As equestrian sport faces growing conversations around accessibility, welfare, and public engagement, Racing to School is creating new pathways into racing through education and community connection. In conversation with John Blake, we explore how the programme is helping young people engage with the sport, challenging perceptions around racing, and building a more inclusive future for the industry.
Horse Tech Summit Sweden brings together riders, breeders, veterinarians and tech innovators to explore how practical, incremental innovation is starting to shape the equestrian sector. Led by Fokus Tillväxt Häst, the event focuses on real-world tools, investment, and collaboration already making their way into yards, clinics and businesses.
Backed by Beemok Capital, Meeting Street Capital, SC Launch, Inc., Austin McCombs, and Michael Houck, the Webby Award–winning platform is bringing modern show management software to horse shows of every size.
A new equestrian-focused press photo platform is redefining how the sport is captured, shared, and commercialised, introducing live image delivery, intelligent search, and a more sustainable model for photographers, media, and brands.
The Premier Jumping League introduces a new team-based format backed by record investment, aiming to reshape the economics of elite showjumping while working within existing venues to strengthen the sport’s wider ecosystem.
Show Management Platform Horse Spot Closes $750K Seed Round
Backed by Beemok Capital, Meeting Street Capital, SC Launch, Inc., Austin McCombs, and Michael Houck, the Webby Award–winning platform is bringing modern show management software to horse shows of every size.
More Perspectives to Explore*
Continue reading across the magazine with the latest stories from everyday riders, the world of international sport, and forward-thinking industry insight.
EVERYDAY EQUESTRIANS
What do 5* horses actually do when they’re not in the ring?
Ahead of the Rolex Grand Prix in Rome, we caught up with British rider Adrian Whiteway to talk about life behind the scenes at the top level.
INSIDE THE ARENA
Kent Farrington converts his early lead into victory at the Longines FEI Jumping World Cup™ Final in Fort Worth, delivering a controlled final performance to secure the title.
THE EQUERRY BRIEF
As equestrian sport faces growing conversations around accessibility, welfare, and public engagement, Racing to School is creating new pathways into racing through education and community connection. In conversation with John Blake, we explore how the programme is helping young people engage with the sport, challenging perceptions around racing, and building a more inclusive future for the industry.