THE EQUERRY BRIEF
Future of the Industry*
Featured
THE EQUERRY BRIEF
As equestrian sport faces growing conversations around accessibility, welfare, and public engagement, Racing to School is creating new pathways into racing through education and community connection. In conversation with John Blake, we explore how the programme is helping young people engage with the sport, challenging perceptions around racing, and building a more inclusive future for the industry.
Horse Tech Summit Sweden brings together riders, breeders, veterinarians and tech innovators to explore how practical, incremental innovation is starting to shape the equestrian sector. Led by Fokus Tillväxt Häst, the event focuses on real-world tools, investment, and collaboration already making their way into yards, clinics and businesses.
Backed by Beemok Capital, Meeting Street Capital, SC Launch, Inc., Austin McCombs, and Michael Houck, the Webby Award–winning platform is bringing modern show management software to horse shows of every size.
A new equestrian-focused press photo platform is redefining how the sport is captured, shared, and commercialised, introducing live image delivery, intelligent search, and a more sustainable model for photographers, media, and brands.
From Finland to the Netherlands, this is the story of breeding practises shaped by patience, curiosity and long-term thinking. In this conversation, Johanna explores how globalisation, shifting wealth, and data will redefine sport horse breeding, and why resilience, observation and better use of information will be critical to producing the next generation of elite horses.
Filmmaker and advocate Ashley Avis is redefining how the equestrian world confronts welfare, storytelling and responsibility. Best known for Black Beauty and the Wild Beauty Foundation, she now turns her lens to the fate of horses at risk of slaughter. This feature explores the art, empathy and activism driving her work.
Across the sporthorse world, demand is rising while foal crops decline. Advanced reproductive technologies are stepping into the gap, reshaping how value is created, traded and understood. From embryo transfer to global buyer trends, this analysis explores the forces driving the next era of equine breeding and market opportunity.
Emma Thorén Hellsten brings together genetics, data and practical breeding insight to challenge how sport horses are produced for the future. From the importance of genetic diversity to global data-sharing and broodmare welfare, she offers a clear and evidence-based vision for breeders preparing for the next era of sport-horse development.
